Don’t forget to build your ad around an objective.Use visual storytelling to channel your messaging around their preferences. Investigate what your target market likes with customer surveys, Google Analytics, or your own reviews.Who said LinkedIn ad creatives must consist of stock photos of professionals in meeting rooms? Try using new, trendy design styles that offer something different to users. The ad copy does a good job in understanding the audience and listing the benefits of the product (see: “business-class PC,” and “boost productivity”). The comic strip-like carousel used by Intel would catch the eye of any user, let alone their target audience, which consists of IT professionals. If you want to generate more engagement, a carousel ad could be a great way to stop people from scrolling over to the next piece of content. Why does this ad work? Carousels are the second most clicked through ad formats after the single image type ads. These are one of the best ad formats for those just starting up with LinkedIn for their business. This LinkedIn ad example is a sponsored content ad with a carousel. LinkedIn sponsored content ad examples 1. In the following sections, you can review a few different styles that use unique approaches to capture the attention of a LinkedIn audience. Sponsored posts could be anything from image ads, to carousel ads, or even job ads. Here’s your lifesaver! In this roundup of LinkedIn ad examples, you’ll find a handful of creative ads you can get inspired by for your next campaign.Ģ9% of marketing professionals say that sponsored posts work best on LinkedIn. But you still need to produce a great ROAS that your boss will be happy with. People on social media have developed “ad blindness” in recent years. It’s an excellent platform to build your brand, post jobs, or promote your events.Ĭoming up with good ad creatives is not easy. LinkedIn is the most trusted social media platform, and marketing there can lend your brand credibility by proxy.
0 Comments
Leave a Reply. |